I want to talk about Obamamania. But to do that, first I need to say up front what I don’t mean by Obamamania, at least for this discussion.
I don’t mean reasoned support for Barack Obama because of his positions (his actual positions, please) or his electability or his potential as a leader. There are valid arguments to be made that Obama is more appealing on all those points than Hillary (though personally I disagree). There is also the argument that a Clinton presidency would mire the country in another four to eight years of 90s-style wingnuttery (an argument I respect but ultimately reject, because I think the exact same thing awaits Obama).
And I don’t mean support for Obama from the African-American community, a phenomenon with which I’m deeply sympathetic. Just as millions of women (of all races) see their gender reflected in Hillary, millions of African-Americans (of both sexes) see their race reflected in Obama. You can call it identity politics, but what I call it is the chance to finally feel represented after 200 years in a so-called representative democracy. I begrudge no one that yearning.
What I mean by Obamamania is the delusional fervor that Obama inspires in the blogosphere, in the media, and in the college kids who power his ground game. It’s a fervor that is impervious to truth, reality, sometimes even basic common sense.
The truth is that Barack Obama is a Democratic politician who has figured out how to harness Republican-style politics. It’s not just the right-wing talking points he embraces, but the whole emotional approach. It’s the triumph of fantasy over reality, and it has two big components: marketing and pseudo-religion.
I’ve already posted about the marketing angle. Maybe I’m particularly alive to it because I remember Reagan’s “Morning in America,” a campaign that was so vacuous that the first time I saw the commercial I thought it was for McDonald’s. That’s no joke: at the time Mickey D’s was running a very similar ad campaign for their Egg McMuffins. It was all soft focus, feel good, start your day happy kinda stuff. When “Morning in America” came out I damn near freaked. “What the hell are people supposed to be voting for?” I asked my husband indignantly. “Sunshine?”
But millions of people bought it. They looked at Ronald Reagan and saw a cowboy, a hero, a genial grandfather. I looked at Reagan and saw a great big can of processed cheese. And truth be told, that’s pretty much what I see when I look at Obama. Barack’s got a great high-concept shtick, but for chrissake, it is a shtick.
The other element is pseudo-religious fervor, something that the Republicans mastered with Bush 2. For years now Democrats have been giggling at the useful idiots on the right who put up prayer lines for President Jesus, but the same mentality is what’s driving a lot of Obamabots. Simon Woods explores this phenomenon in ‘We Are The Chosen Ones’: A new hymn to Barack Obama.
A few weeks ago, covered in Hillary badges, I approached a young couple in California and, as I was about to offer up my pearls of electoral wisdom, they just began singing at me. And they were singing Yes We Can, the song by Black Eyed Peas’ Will.I.Am, whose video has become a phenomenon on YouTube.
If you’re familiar with the religious right, you recognize this behavior. It’s exactly what right-wing Christian kids do. They sing at you. You can start talking to them about anything from the reality-based world — evolution, abortion, homosexuality, the possibility that Bush isn’t Jesus — and they start singing. They stand there with their ponytails and little crucifix necklaces and sing a batshit Christian hymn about holding fast against the devil.
The lure of religious certainty is especially strong for young people, and Obama knows that. That’s why his campaign has deliberately crafted its message to sound as much as possible like modern Christian outreach.
Obama has created the impression that Clinton supporters, like the Pharisees in the temple, are obstacles to change: “I want to speak directly to all those Americans who have yet to join this movement but still hunger for change. They know it in their gut… But they’re afraid. They’ve been taught to be cynical.”
Straight out of the Christian playbook. You’re just afraid to let Jesus into your heart. You want to believe, but you’re distracted by the scientists and the liberals. You’ve been taught to be skeptical. But all you have to do is let go, and let Jesus in. Just believe.
To people like me, this message is worse than ineffectual; it’s repellent. I’m not fooled and I’m not interested in electing a self-proclaimed messiah. But to a lot of naive young people, it’s extremely compelling. “He’s infallible,” one young Obama supporter is reported to have said. Campus Crusade for Christ, Hare Krishnas, Obamamania: variations on a theme.
Some people on the left will argue that this is all to the good. If Democrats have figured out how to harness the useful idiot vote, what’s the problem? It’s great, right?
I’m not so sure. As politicians keep rediscovering, fanaticism is dangerous. Something about two-edged swords. A few of the more unhinged Obama fans are already talking about burning Denver to the ground if Obama isn’t the nominee — rhetoric that will play straight into the hands of the Republicans. And what happens when the Obama worshippers get a peek at those feet of clay? Jesus and Krishna aren’t around to screw up, but Barack is. Actually he doesn’t even have to screw up; he just has to start governing in accordance with his actual policy positions as opposed to the imaginary ones the Obamabots credit him with.
But a more immediate concern is this: I’m simply not convinced that Obama’s support is as widespread as his followers believe. Like all religious fanatics, Obamabots make an amount of noise that is disproportionate to their numbers. And their noise is drowning out a big proportion of Democrats.
Which brings me to the blogosphere.
It’s no secret, I think, that most of the liberal blogosphere has become a one-note 24/7 Obama rally. People who support Hillary, particularly women, have been relentlessly insulted, silenced, even banished from sites like DailyKos. The nastiness of the Obama guys — most of them are guys — is breathtaking.
But their Obamamania is of a slightly different flavor than what I’ve discussed so far. Political junkies are not immune to the marketing stuff and pseudo-religion that captivates so many Obamabots, but they do tend to be a tad more cynical than the average bear. Cynicism, no matter what Obama says, is necessary if you’re going to analyze politics.
What makes up the shortfall for the blogger boys is a third ingredient: misogyny. Supporting Obama gives them license to hate Hillary. It’s a license to engage openly, enthusiastically, in misogyny of the most feverish kind. Hating Hillary has traditionally been the preserve of wingnuts, and the liberal boys have felt constrained (though not entirely) to stay away from too much Clinton-bashing. But now, with Hillary running against their man Obama, they’ve got their opening. Finally they’re free to engage in the crazed heart-racing hatred that only the guys on the right have been able to enjoy. Can you imagine how liberating it must be? That’s why they’re so giddy. They’ve been repressing this for years!
Go slog through the comments at the big boy liberal sites. Did you know that Hillary Clinton’s heart is a black rotting mass of pure evil? Did you know that if you sliced open her brain it would be crawling with maggots? That her crimes are unspeakable? That her lust for power is insatiable? That she is a monstrous, foam-dripping beast who won’t be satisfied until she’s destroyed the party?
Reading at places like DailyKos and Democratic Underground has become a disorienting experience. I keep wondering if somehow I’ve blundered into Free Republic by accident. Or if maybe all the commenters are really Freepers in disguise. The rhetoric is the same. All the right-wing anti-Hillary hysteria from the past 16 years: it’s all there. Apparently it’s never occurred to the boy bloggers that inculcating a whole generation of new voters with anti-Clinton propaganda is an incredibly risky strategy and pretty much the opposite of what you need to do to build broad party strength. Or maybe they just can’t help themselves.
From where I sit, it looks for all the world like a significant slice of the left has been body-snatched by wingnut-like pod people. The gullibility, the cult-like adulation, the frantic misogyny, the insistence that anyone who disagrees is The Enemy Who Must Be Destroyed — the whole batshit crazy package has arrived.
Is this good news for the progressive movement? The Obamabots think so, but then they’ve shown a marked inability to hear anyone’s voices but their own. What I’m hearing is that a whole lot of lifelong progressives and Democratic voters — people like me and my friends and family — are becoming seriously alienated. Women over 40 resent being tossed aside like so many used Kleenexes. Working folks aren’t buying the Obama Magic. And older people know that what we need is a tough fighter, somebody with the wisdom and sheer gumption to get the job done. Obama’s speeches are so much handwavium to this crowd.
If Obama does become the nominee, then his campaign is going to need some new material. You know, maybe some more of whatever it is that brings people out in droves to vote for Hillary Clinton.