Community hubs

This is the global Feminist Blogs aggregator. It collects articles from many smaller community hubs within the Feminist Blogs network. For stories from particular places, groups, or other communities within our movement, check out some of these sites.

Share this fundraiser with friends online using ChipIn!

Support Feminist Bloggers!

Feminist Blogs depends on contributions from readers like you to stay running. We're doing a fundraising drive for the months of February and March.

Donations provide for the costs of running feministblogs.org and provide direct financial support to active Feminist Blogs contributors. See the donation page for more details.


Posts tagged social construction

Idealizing Switzerland

The Winter 2010 Contexts photo essay “Seeing Switzerland: A Cross-Cultural Conversation” investigates the socially construction of Switzerland as an “idealized landscape” of gorgeous mountains, pretty meadows full of happy cows (Brown Swiss, of course!), and delicious chocolates.

As photographer and sociologist Douglas Harper says,

…the Swiss landscape is actually quite small, crisscrossed with electrical lines, and etched with startling towers…even the chocolate, as good as legend has it, is made largely from milk from outside Swiss borders.

Check out photos essay and Harper’s deconstruction of the mythology surrounding Switzerland; he does a better job than I ever could.

(View original at http://contexts.org/socimages)

West Side Story’s “America”

Dmitriy T.M. reminded me of this classic performance of the song “America” from a classic American musical, West Side Story (1961; it won 10 Academy Awards, including Best Picture).  The song features white New Yorkers and Puerto Rican immigrants debating about the benefits of living in America.  The “streets paved with gold” mythology is articulated by the women at the same time that the white men remind them that they face racism and poverty.

Also, Rita Moreno is awesome:

UPDATE: Commenter Jesse W. says,

…as a theater nerd, I wanted to point out it’s not a debate between white New Yorkers and Puerto Ricans, I think you just get that impression from the bad casting. They’re all supposed to be Puerto Rican; it’s more of a battle of the sexes between the men who wanted to stay in the old country and the women who wanted to come to America.

And Laura says,

…the women are arguing with the men that America is great, and they prefer it to Puerto Rico, and the men are arguing that America is racist and oppressive.

(View original at http://contexts.org/socimages)

Hysteria, the Wandering Uterus, and Vaginal Massage

When I teach gender I always talk about the ways in which societies actively construct ideas that men and women have very different bodies, capable of different things. In the U.S., our gender ideology includes the belief that female bodies are weaker than male ones, more fragile. Particularly in the Victorian Era, this belief led doctors to discourage physical activity by women. Among a range of other concerns, doctors argued that physical exertion in women might cause their organs (particularly the reproductive organs) to become dislodged and wander around the body, causing all types of problems. I know I’d certainly be distressed if my uterus migrated and I ended up pregnant and carrying a fetus in, say, my elbow.

A result of this, of course, is that (White) women were discouraged from being physically active and taking part in sports. This, combined with heavy clothing and corsets that actually did shove organs around, led to the condition that the medical community claimed already existed: women’s bodies were less capable of physical exertion than men’s and they were more likely to faint (corsets often making it difficult to breathe adequately). It’s a self-fulfilling prophecy: if you believe women’s bodies are weaker than men’s and thus discourage or even prohibit women from being physically active, you create differences in physical capability and fitness that you can then claim prove you were right all along.

James T. found this awesome ad for a product that, among other amazing things, ends “misplaced organs” and will even move them back where they belong (from Modern Mechanix). The ad (from 1934) says that satisfied users include both men and women, but concerns about misplaced organs were a concern applied predominantly to women:

Medical practitioners weren’t just worried about physical exertion. They believed mental activity could be harmful to women as well; perhaps all that thinking meant the brain would take blood away from the reproductive organs and lead to infertility. A common diagnosis for women was “hysteria,” a general term that could be applied to almost any woman. A common “cure” for hysteria was bed rest, preventing both physical and mental activity. The diagnosis of hysteria served as a justification for severely limiting women’s activities, drawing on the ideology of the fragile female body. Charlotte Perkins Gilman wrote the classic short story “The Yellow Wallpaper” after her own experience of being forced to stay in bed with no mental stimulation, not even books.

Hysteria was also often associated with sexual problems, including a lack of interest in sex. The cure for this was “vaginal massage,” which was exactly what you think it was. This was done manually in doctors’ offices, but eventually mechanical vibrators became widely available, allowing women to treat their hysteria more cheaply and at home, and reducing the time it took to produce a “paroxysm”:

“Very useful and satisfactory for home service.” Uh huh. I bet women did indeed appreciate them.

I find it fascinating that the construction of (middle/upper class White) women as “hysterical” and often sexually repressed and frigid made it acceptable for them to purchase a product that allowed them to sexually satisfy themselves at a time when masturbation was still widely vilified, and excuse it on the grounds that it was medically prescribed.

(View original at http://contexts.org/socimages)

Vintage Ads for Cocaine and Opium Products

Joe A. of Human Rights Watch sent in these images of vintage products that openly advertised that they contained cocaine or heroin. Perhaps you would like some Bayer Heroin?

I presume that Coca Wine was, indeed, an “invigorator,” though I don’t know how effective it would be at treating sleeplessness:

On this promotional paperweight, a German company boasts of being the “largest makers in the world of quinine and cocaine”:

This alcohol and opium concoction was for treating asthma:

Cocaine drops for the kids:

This product, made up of 46% alcohol mixed with opium, was for all ages; on the back it includes dosages for as young as five days:

As Joe says, it’s no secret that products with cocaine, marijuana, opium, and other now-banned substances were at one time sold openly, often as medicines. The changes in attitudes toward these products, from entirely acceptable and even beneficial to inherently harmful and addicting, is a great example of social construction. While certainly opium and cocaine have negative effects on some people, so do other substances that remained legal (or were re-legalized, in the case of alcohol).

Often racist and anti-immigrant sentiment played a role in changing views of what are now illegal controlled substances; for instance, the association of opium with Chinese immigrants contributed to increasingly negative attitudes toward it as anything associated with Chinese immigrants was stigmatized, particularly in the western U.S. This combined with a push by social reformers to prohibit a variety of substances, leading to the Harrison Narcotic Act. The act, passed in 1914, regulated production and distribution of opium but, in its application, eventually basically criminalized it.

Reformers pushing for cocaine to be banned suggested that its effects led Black men to rape White women, and that it gave them nearly super-human strength that allowed them to kill Whites more effectively. A similar argument was made about Mexicans and marijuana:

A Texas police captain summed up the problem: under marijuana, Mexicans became “very violent, especially when they become angry and will attack an officer even if a gun is drawn on him. They seem to have no fear, I have also noted that under the influence of this weed they have enormous strength and that it will take several men to handle one man while under ordinary circumstances one man could handle him with ease.”

So the story of the criminalization of some substances in the U.S. is inextricably tied to various waves of anti-immigrant and racist sentiment. Some of the same discourse–the “super criminal” who is impervious to pain and therefore especially violent and dangerous, the addicted mother who harms and even abandons her child to prostitute herself as a way to get drugs–resurfaced as crack cocaine emerged in the 1980s and was perceived as the drug of choice of African Americans.

As for the social construction of medicinal substances, my great-grandma would put a few drops of turpentine on a sugar cube as a cure-all for any type of cough or respiratory ailment. Nobody in the family ever had any obvious negative effects from it as far as I know. And once when I had a sinus infection my grandma suggested that I try gargling kerosene. I decided to go to the doctor for antibiotics instead, but most of my relatives thought that was a perfectly legitimate suggestion.

(View original at http://contexts.org/socimages)

Guest Post: An Indigenous Olympics?

We are pleased to welcome a Guest Blogger, Toban Black, with a post exclusive to Sociological Images!  Black is a Sociology PhD student specializing in environmental sociology, theory, inequality, and media.  He is also an activist, a blogger, and an amateur photographer.  He considers this guest post to be a blend of each of those four forms of communication.  Black is a frequent contributor to Sociological Images and the many posts inspired by his material can be viewed here.

————————————————

The 2010 Olympics logo is an altered version of traditional Arctic Inuit sculptures. This quasi-indigenous logo has been displayed in a barrage of Olympics branding. You can see two examples of this marketing in photos — from the summer of 2009 – shown below.

With this Olympics logo, and other Olympics promotional messages, marketers have been portraying the 2010 Games as ‘indigenous’ Olympics. Indigenous references are foregrounded in mass produced Olympics marketing.  The online Olympics store even sells “Authentic Aboriginal Products” (such as t-shirts and silk ties).

Some people who encounter this Olympics branding are bound to come away with the impression that natives (that is, individuals with a significant enough amount of native ancestry or culture) are respected, empowered, and well-integrated here in Canada. In other words, some viewers will view this marketing as a sign of harmonious bonds between natives and mainstream Canadian society.

Chief Stewart Phillip, the president of Union of B.C. Indian Chiefs, conveyed a much different view of Olympics marketing when he asserted that,

We’re deeply concerned about the concerted and aggressive marketing campaign advanced by Vanoc [the 2010 Olympics organization committee] which suggests the indigenous people of [British Columbia] and Canada enjoy a very comfortable and high standard of living. The Disneyesque promotional materials suggests a cosy relationship between aboriginal people of the province with all levels of government and it completely ignores the horrific levels of poverty our people endure on a daily basis.

[Caption: Arctic indigenous branding on a McDonald's cup in a Wal-Mart store, in a city in Ontario, Canada]

In British Columbia, and elsewhere in present-day Canada, natives have communicated conflicting views about how the 2010 Olympics relate to their lives, lands, and traditions. Indigenous Environmental Network campaigners have been among the more vocal critics who have opposed the 2010 Games.

Some have found the cartoonish Olympic marketing imagery to be a mockery of native traditions.  For example, critics have argued that the 2010 Olympics committee has edited and re-packaged native culture — which also has been ripped out of its traditional contexts. The Committee is highlighting Arctic indigenous imagery — yet Vancouver, the centre of the Games, is a temperate city.  Arctic indigenous peoples did not live there — or on the nearby Whistler and Cypress mountains, where some Olympic events will be held. Other indigenous populations who did live in that area of British Columbia also are not represented in the marketing iconography.

The Olympics branding denies noteworthy differences among native groups spread across these areas. Passing theatrical gestures to native peoples during the open ceremonies could be considered to be more respectful, but Olympics marketers otherwise have been mixing up North American native traditions into a soup-like caricature. Natives have been consistently oppressed, but the various peoples who are considered to be native (in some way, or to some degree) certainly are not ‘all the same.’ Tacking Arctic imagery on to Vancouver-area Games implies that there is only one native essence (in North America, if not beyond this continent).

What else is going on here? What does this superficially ‘indigenous’ rhetoric and imagery have to do with the rest of the 2010 Olympics? In other words, are indigenous populations benefiting from the 2010 Olympics in a way that might explain or justify the appropriation of Arctic imagery?

I pose these questions:

- What proportion of the profits from Olympics sales and tourism will natives groups receive?

- To what extent have native groups actively participated in Olympics organizing?

- How many of the athletes representing Canada at the Games have strong ties to native traditions and ancestors?

- Aside from the branding rhetoric and imagery discussed here, how much indigenous culture will be included in Olympic sports events and Olympics broadcasting?

- And how should we interpret the use of traditional imagery for product marketing purposes? What is the relationship between native peoples and chewing gum wrappers, sugary soda pop drink bottles, and other products which display Olympics brand logos?  Are indigenous peoples profitting from these product sales?  Are natives involved in the boardrooms of the corporations behind these sales?  And are there any other noteworthy connections between these products and any natives in present-day Canada?

Answers to those preceding questions are tied to the conditions that native peoples live under in present-day Canada. As I will explain, there are deep problems with the ‘indigenous’ Olympics rhetoric and imagery, which is very much at odds with Canadian realities.

Arctic advertising

[Caption: 'Indigenous' marketing in a major commercial square in Toronto, Ontario, Canada]

Native issues can be complex — and yet brutally straightforward, at the same time. Here are some figures that convey the highly disproportionate impoverishment, vulnerabilities, marginalization, and disempowerment of natives in present-day Canada. (Here are additional child poverty statistics.) The worst racism in Canada is reserved for indigenous peoples who are trapped between assimilation and ghettoization. Native groups ultimately are disappearing — in a nation that was established on native lands.

No marketing imagery ever could erase these ongoing legacies of a history of colonial genocide in Canada (and elsewhere).

Frankly, the ‘indigenous’ Olympics rhetoric and imagery strikes me as yet another form of liberal tokenism, given how fundamental problems are glossed over with paltry gestures (rather than a more radical redistribution of resources — or other constructive societal change).

In fact, while the Olympics imagery implies some sort of harmony between natives and non-natives in Canada, there actually are various ongoing native land claim conflicts in this country. In Ontario, indigenous activists helped to wage a defensive campaign which was a relatively high-profileland claim conflict here in Ontario, during the summer of 2009.

Native land claims are at the forefront of the issues raised by anti-Olympic protestors in Canada (who occasionally have supported tactics that I do not agree with). The phrase “No Olympics on Stolen Land” has been a common protest slogan, and indigenous imagery has been foregrounded in messages from no2010 campaigners, and other anti-Olympic activists. Although these opponents of the Olympics have not carefully distinguished between imagery from different indigenous cultures, their campaign messages surely could not be considered a tokenist form of whitewashing or conservatism — since these anti-Olympic activists have been siding with native land claims.

Protestors also have been raising concerns about how the Olympics are tied to indigenous land conflicts around the tar sands in Alberta. A recent day of action call-out from the Indigenous Environmental Network is the best example of connections drawn between the tar sands and the 2010 Games. As in some other activist campaign messages, this day of action announcement highlights financial and energy-system ties between the Olympics and tar sands pollution in Alberta — beside native lands. These tar sands operations also are the world’s worst climate threat; and the Arctic indigenous peoples alluded to in Olympics marketing actually are on the front lines of global warming impacts, which are aggravated by Olympic environmental devastation (including deforestation, which releases carbon into the world-wide atmosphere). As in other areas of the world, the most disempowered and resource-poor Canadians tend to be much more vulnerable to climate impacts.

Given all of the aforementioned gaps between pro-indigenous rhetoric and actual indigenous realities, why have so many people tolerated the native branding around the 2010 Games? After all, the Olympic brand logo was selected in 2005, and the Olympics marketing blitz was well-underway by the summer of 2009, in Canada.

Aside from the sheer monetary force behind the Olympics, there also are important cultural factors at work here. The harmonious vision conveyed through ‘indigenous’ packaging around the Olympics is an extension of mainstream Canadian visions of an outright “multicultural” “mosaic” in this country — where some claim that there is a complete lack of systemic racism, as well as equally proportioned room for all ethnic groups. In spite of arguments and evidence from critics (including scholars who are affiliated with John Porter’s The Vertical Mosaic), rhetoric about ethnic equality in Canada persists in marketing, in policy documents, and in other mainstream rhetoric. ‘Native’ Olympics marketing celebrates the Canadian status quo, in the same way.

At the same time, the ‘indigenous’ Olympics imagery provides some ethnic spice to the 2010 Games — as well as associated merchandising, and mass media spectacle. In Canada, remnants of native cultures likewise are re-packaged as decorations and tourist industry products. In much the same way, Olympics marketers have sought to increase profits with shreds of de-contextualized indigenous culture which they have appropriated.

But how are indigenous traditions linked to capitalist consumption, mass advertising, mainstream media systems, or tourism? These systems are entrenched on former native lands, but are there any other noteworthy connections between native traditions and such mainstream systems?

(I don’t mean to imply that people with native ancestors will be or should be forever trapped in a receding past. Vibrant, living traditions are flexible. Yet, I do not see how native heritage could be considered to be largely optional in any conception of indigenous-ness.)

Outside of Canada, it probably is not so apparent that the disputes over the Olympics have been national-scale tensions. Anti-Olympic protests (hyper-marginalized though they may be) actually have been organized in various other areas of Canada — well beyond British Columbia. (Here is one example of anti-Olympic campaigning in a city in Ontario.) I also find it telling that, in the face of an anti-Olympic protest in the city that I live in here in southern Ontario, some people conveyed their support for the Olympics by chanting “Canada… Canada… Canada.”

In sum, mainstream Canada claims and re-packages imagery from natives to sell a vision of a present-day Canada that is a tolerant country, with a rich and interesting history; such visions have been produced for the 2010 Games – as well as other tourism and merchandising, and wider nationalism. Then, ironically, when pro-indigenous groups challenge the use of this appropriated iconography to represent ‘Canada,’ majority groups dismiss their protests by claiming a more authentic Canadian-ness. Of course, the refusal to take indigenous protests seriously is just another manifestation of disinterest in the welfare of living indigenous peoples. Even as gestures are made toward native culture, actual natives generally are ignored.

(View original at http://contexts.org/socimages)

Race, Class, and Gender “Harmonizing Beautifully”

I just have to say “wow” to this ad for Quartz counter tops, sent it by Lisa Ray of Parents for Ethical Marketing and Corporate Babysitter:

The ad depicts a little girl fantasizing about growing up, but growing up means (extremely) high patent leather pumps; growing up means sexualizing herself.

And the ad does sexualize the little girl who, from the top-scanning-down, looks like a sweet girl trying on mommy’s shoes, but from the bottom-scanning-up, looks like an adult woman who suddenly transforms into a child.  The white cotton dress implies innocence and purity, but it’s a costume we regularly see adult women wear when we want to both sexualize and infantilize them.  In other words, this ad nicely plays into the mythology endorsed by pedophiles that even little girls want to feel sexy, even little girls want men’s attention, even little girls want sex.

And, yet, we are supposed to think this is sweet.  The text, “Harmonizing Beautifully with Life” is, of course, ostensibly about the counter tops.  But aligned with the image, it naturalizes both the girl’s fantasy and the conflation of female sex with the performance of sexualized femininity (it’s just “life”; as if there’s a gene for Christian Louboutin shoes that activates in the presence of double X chromosomes).  More than simply naturalizing the girl’s fantasy of self-objectification, it endorses it (it’s beautiful harmony).

Notice also the class story in the ad.  Who exactly is class privileged enough to have the freedom to allow “the quiet moments” to “steal the show”?  Well, apparently people who are rich enough to wear Louboutin shoes.  Louboutin began putting red soles on all his shoes as a not-so-subtle way to advertise that the shoe was Louboutin and, therefore, a very expensive shoe. It worked.  Fashion writers started pointing out the red soles with glee, as in this story about Angeline Jolie on a red carpet:

The fact that the sole of this shoe is red is no accident, it’s meant to add class to the counter tops, in both senses of the word.

A final word on race:  That the girl in the ad is white is no accident.  And it’s not only because marketers expect the majority of their customers to be white, but because of what whiteness represents.  Her white skin symbolizes the same thing that the white counter tops and white dress symbolize: purity, cleanliness, even innocence.  It is only because all those symbolic elements are there that we can put a black patent leather heel with a red sole on her and still think “sweet.”   Imagine the same ad with a black child.  In the U.S., black women are often stereotyped as sexually loose, morally corrupt, irresponsible teen mothers on welfare.  With that symbolic baggage, this ad would be a morality lesson on the hypersexuality of black girls and their propensity to “grow up too fast.”  It wouldn’t look sweet, it’d look dangerous.

(View original at http://contexts.org/socimages)

Patriarchy, Marriage, and the Proposal Script

In the contemporary U.S., individuals choose who to marry based on personal preference, but there is a specific script by which those choices become a wedding day. Not everyone follows the script, but everyone knows it: the man decides to ask the woman to marry him, he buys a ring, he arranges a “special” event, he proposes, and she agrees. Most of us grow up dreaming of a day like this.

But this isn’t the only possible way to decide to marry. A reverse script might involve female choice. We can imagine a world in which, instead of hoping to be chosen, women decide to propose and men can only marry if they get asked. Another alternative script might involve no proposal at all, one in which two people discuss marriage and come to a decision together without the pop question and uncertain answer.

Of course, many couples essentially decide to marry through months or years of discussion, but these couples frequently also go through the script because, well, it’s so romantic and wonderful.

Or is it?

Andre M. sent in a clip of John Preator, a finalist on a previous season of American Idol. In the clip, he proposes to his girlfriend Erica on Main Street at a Disneyland Resort. For Andre, the clip exaggerates the patriarchal underpinnings of both marriage and the marriage proposal.

First, Andre says, the spectacle is a shining testament to our commitment to the idea of marriage as an ideal state. Everyone loves marriage! As Andre writes:

A whole rainbow of characters come out of the shadows to push her towards yes, from the smiling Asian janitor, to the African American guy knighted by our hero and his plastic phallus, to the disabled woman who wishes to trade her fate with the bride-to-be.

We are supposed to think: “How wonderful! How sweet! How perfect!” What is made invisible is the fact that, in addition to a potential site of wedded bliss, marriage is the site of the reproduction of patriarchal privilege (especially through women’s disproportionate responsibility for housework and childcare) and heterosexist (still excluding same sex couples). But the audience knows that they are supposed to feel elated for the couple and privileged to witness their special moment (whether they feel these things or not).

Second, the public nature of the proposal put a lot of pressure on her to say “yes.” The audience is asked to participate in urging her to agree to marry him (“come on folks, how about a little encouragement?!”). And the performers, as well as the performance itself, create conditions that look a lot like coercion. Could she have said “no” if she wanted to? As if breaking his heart wouldn’t have been deterrent enough, saying “no” would have disappointed the onlookers and ruined the performance. He put so much work into scripting the proposal and it was very clear what her line was. How many women, with less pressure, have nonetheless felt it difficult or impossible to say “no”?

Okay, so let’s assume that Erica did want to marry John and that they will live happily ever after. And let’s also assume that most marriage proposals in the U.S. do not come with this degree of pressure. The clip is still a nice reminder of (1) just how taken-for-granted marriage is as an ideal state (can you imagine her saying, “I love you more than life itself and I want to be with you forever, but marriage, no thanks!”) and (2) the way that the proposal script puts men in the position of getting to choose and women in the position of having to agree or go off script.

(View original at http://contexts.org/socimages)

Celebrating Valentine’s Day in Japan

This morning I heard an interesting story on NPR about the celebration of Valentine’s Day in Japan.

In the U.S., Valentine’s Day is pretty much for women. While women do give Valentine’s gifts to male partners, the emphasis among adults is on men giving items to women: flowers, candy, cards, taking them out to dinner, and so on. In many cases women aren’t expected to reciprocate, or can give a less expensive/significant present, and I doubt many give flowers or chocolate in heart-shaped boxes.

In Japan, however, the roles are reversed: women give chocolates to men, as well as often buying gifts and providing meals. It apparently isn’t entirely clear how this tradition emerged.

There are two types of chocolates that women give men. Giri-choco, or “obligation chocolate,” is relatively cheap and is what you give to coworkers and the like:

Honmei-choco is higher-quality chocolate reserved for men a woman is close to–partners or perhaps a family member:

The big heart on the left costs around $35:

Some women choose to make their own honmei.

Men aren’t off the hook, however. A month later, on March 14th, is White Day, a day when men give candy and other gifts to women:

According to wikipedia, these gifts are supposed to be more expensive than what the men received on Valentine’s Day.

A lot of websites say that White Day was invented by a marshmallow company in the ’60s as a way to increase sales, but I can’t find any reliable source for this explanation.

It’s a good example of the social construction of holidays and food. In the U.S., chocolate is highly feminized–we think of it as a food that women particularly like, and ads about chocolate, especially fancy chocolates, are usually aimed at women (or men buying for them). Valentine’s Day and big heart-shaped boxes with large bows on them are likewise feminized. Valentine’s Day is, primarily, a day when men are expected to show their affection for women through the purchase of these things (and, as a side note, the chocolate that comes in those heart-shaped boxes is often pretty unappealing). Insofar as women reciprocate with gifts for men, they’re unlikely to come in a similar heart-shaped box. When I brought up this possibility to my students, they said that would be really unusual and the male recipient would probably feel strange about it.

In Japan, clearly chocolates for Valentine’s Day (even expensive, fancy chocolate), heart-shaped boxes, and big bows are considered appropriate gifts for men. It makes it clear how our association of chocolate with women is culturally specific.

Of course, the fact that on White Day men are supposed to give women more expensive gifts than they received indicates that, while Valentine’s Day specifically is for men, the expectation is that overall, the balance of gift-giving requires men to show more affection-via-spending, similar to U.S. expectations surrounding the holiday.

Other posts: the social construction of chocolate and marketing chocolate to men.

(View original at http://contexts.org/socimages)

Whiskey Toothpaste (“Rinse with Soda”)

House and Garden magazine, 1961 (Copyranter):

jigger

What? Do you have a more hilarious and awesome example of social construction?  (I mean, other than tuna in jello?)  I want to see it.

(View original at http://contexts.org/socimages)

Socially Constructing Gender: Surprise Newborn Cabbage Patch Kids

A few weeks ago I snapped this photo of a set of Surprise Newborn Twins Cabbage Patch Kids. The “surprise” is that you don’t know if the dolls are girls or boys; they come with yellow and purple accessories instead of blue or pink and aren’t noticeably marked as male or female:

You find out the sex when you open the birth certificates and see their diapers–blue for a boy, pink for a girl, of course. I looked at a lot of websites selling them, and they all say something along the lines of “You won’t know if it’s a boy or a girl until you see the diaper.” (Also, apparently this is the “Hispanic” version.) I couldn’t find any photos of the babies in their diapers or “surprise outfits.”

I think this is a pretty great example of how we socially construct gender to emphasize differences between men and women. Like most babies, these dolls aren’t identifiably male or female…until we provide signals to differentiate them by buying the appropriately-colored clothing, putting bows in little girls’ hair, decorating their rooms with butterflies or race cars, and on and on and on. People treat kids differently depending on these gender signs, and they expect (and justify) different behaviors based on them.

And we do this to, essentially, make ourselves feel more comfortable; since we believe a person’s sex is so important to know, even little babies need to be clearly identifiable. And as this toy helps illustrate, this is a social process that accentuates (or even creates) differences in a way that makes the similarities between boys and girls, men and women, largely invisible.

See also: a wig to make your infant look more feminine.

(View original at http://contexts.org/socimages)