Facebook running CPC ads (among others) from Vanessa @ Feministing 09 May 2008 4:29 pm

Facebook is on a roll today. Reader Adrienne alerted us to an ad for a crisis pregnancy center on Facebook, so I decided to do a little more research on the site’s advertisements.

Sure, there’s a range from shoe brands to social justice organizations, but pretty offensive weight loss ads are more common. And then we find the ad for “A Woman’s Concern,” a center that, according to their website, provides a variety of services including “pregnancy testing, ultrasound testing, information on abortion procedures, mentoring…” You can guess what the "information" on abortion is.
Another ad I found was a pitch to recruit egg donors. Not to say that egg donation is necessarily a bad thing, but the egg business has become one of many ethical and political questions.
The Center for Genetic and Society, Choice USA and the Pro-Choice Public Education Project have been conducting research on egg donation and reproductive justice, make sure to check it out.
These should serve as a reminder that we need to pay attention to what's being marketed to young women online. In the meantime, Facebook may not strictly moderate their ads, but you can; report an ad you think is offensive. And as a first step, let’s get deceptive CPC advertising off of Facebook.
(And join our Feministing group!)


